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Founder's Message

Founder
MR M.R. JAISHANKAR
CMD
"It may seem strange that while the Indian economy is subdued, the Indian stock market indices are breaking records every other month. While too much hot money is channelled into the stock market, one only hopes, that this reflects the underlying strength of the economy. Our country is slowly but surely recovering from the shock of Demonetisation and GST. Unfortunately for the government, Demonetisation did not succeed as expected and it also did not give the government, the expected windfall. Despite this, Demonetisation was a bold initiative which helped in bringing idle black money into mainstream circulation, resulting in softer interest rates.

On the other hand, GST implementation is a mammoth effort. We must credit the State & the Central Government for all the proactive steps, they are taking to make this most complicated initiative a success. Over time, the benefit to the country will be immense and there will be a paradigm shift in the way, business is conducted across the country. While there are many critics, one should remember - Nothing ventured, Nothing gained. GST is one major legislation to help integrate our subcontinent. It is generally felt that other initiatives like ‘Make in India’ are beginning to make the intended impact, as order books of several Indian manufacturing companies are believed to be full.

The much-awaited RERA has come into effect in most States during the last 6 months. It is bound to have its disruptive impact on the sector but will help separating the ‘grain from the chaff’. Realizing that the Indian Real Estate is still reeling under the three-pronged attack (Demonetisation, GST & RERA) , the Central government has liberalized the Pradhan Mantri Awas Yojana (PMAY) scheme by extending credit linked subsidy of about INR 2.30 lakhs to even good sized apartments of upto 150 sq. mts. for people with income up to INR 18 lakhs. This should surely help in giving the required push, to improve demand for real estate. With ‘profit booking’ expected in stocks & mutual fund investments, some amount of the profits are expected to flow into the Real Estate sector, which is also showing ‘green shoots’ in Q3 as compared to earlier quarters.

During the last few months of the year, we were able to complete a number of projects (Brigade AT No 7 in Hyderabad; Brigade Mountain View & Pearl at Brigade Palmgrove in Mysore; Brigade Cosmopolis and Brigade Lakefront ‘A’; Brigade Omega and Wisteria @ Brigade Meadows; Cedar, Deodar and Parkside @ Brigade Orchards; Brigade NorthRidge; Brigade Bhuwalka Icon, all in Bangalore). Our 274 keys CBD hotel, Holiday Inn Express Race Course Bengaluru became operational helping us cross the magical 1000 room mark, under our portfolio. And we are gearing up to launch several exciting, new Commercial & Residential projects, mostly in Bangalore and a few in Mysore.

With all the surprises and shocks of the last twelve months behind us, one hopes that the New Year will auger well for Brigade and for the Indian economy. With that hope, wishing everyone, Season’s Greetings and a Happy and Prosperous New Year."

—Jaishankar CMD, Brigade.
CONTACT HIS OFFICE
Call         +91-80-40467666
ARCHIVE INDEX
"A few thoughts…" is a column that our CMD Mr M.R. Jaishankar writes regularly for our house journal Brigade Insight. A few of his columns are reproduced here."
December 2014

I must say, our Prime Minister Sri Narendra Modi has managed to put India in the centre stage of global politics. Through his deft handling and statesmanship, he has enhanced both his own image and that of the country. His address to the NRI community at Madison Square Gardens in New York, and also in Australia, is nothing short of a rock star performance. The BJP’s performance in the Maharashtra assembly elections is another remarkable feat. It is no wonder that Time magazine has rated him amongst the world’s top personalities in 2014. We all need to wish him well. The hopes of a billion plus people for a better life and better country rests on Narendra Modi and his team..

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ON the economic front, while the mood of business and industry is positive, this positive effect is unfortunately not felt at the ground level. Our GDP growth rate, for instance, is yet to improve. It is believed that the many structural changes that are being effected will, in time, give results. Since it is only seven months since the new government took over, one should give the situation the benefit of doubt. But if the economy does not start showing signs of growth by the time the central budget is presented in February 2015, citizens are bound to express disappointment. The BJP government is lucky that our country is the beneficiary of a 40% drop in the international price of oil. It remains to be seen how the huge savings in our import bill will be utilised for the development of the country. It is to be hoped that it will not go towards importing unproductive gold!

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EVEN when the economic activity in a huge country like India is not strong, cement manufacturers have managed to cartelise and increase the price of cement by over 50% during the last few months. This is bound to adversely affect construction cost and will lead to increased real estate prices over a period of time. They will make hay while the sun shines (in other words, before the government's Competition Commission can act or react).

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THE timely completion of the 256-apartment Aspen block, in the Brigade Orchards integrated smart township in Devanahalli, by our in-house precast construction team, is a creditable achievement. Brigade Group may be the only developer in the country, so far, to have an in-house precast plant. We are pleased to say that construction work at various Brigade Group projects is progressing well (though there have been a few hiccups in some cases). The coming year should see the completion of quite a few of our residential, office, retail and hotel projects.

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SOME more breaking news from Brigade Group: We will be making our maiden entry into Gujarat State with residential and commercial projects in the well-conceived and planned GIFT City—probably the first Smart City to come up in the country, as per the vision of our Prime Minister. As part of our customer-friendly initiatives, we have launched a customer portal and an online booking Platform, complete with payment gateway.

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IT is highly creditable that Brigade Hospitality's HIGH Ultra Lounge, on the rooftop of WTC Bangalore, has won the Times Food Award as the Best Lounge Bar in Bangalore in its very first year of operations.

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IN a moving ceremony, family members of the legendary musician, Bharat Ratna Pandit Bismillah Khan, donated his priceless shehnai to the Centre for Indian Music Experience, which is supported by Brigade Group, among others.

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OUR CSR activity to rejuvenate Sitarampalya Lake in Whitefield is showing excellent results. But it is a major challenge to stop the inflow of sewage. Cooperation from the civic authorities and neighbourhood buildings is sadly lacking.

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THE time to exchange greetings, enjoy holidays and celebrate family togetherness is just around the corner. I end with warm wishes for a joyous Christmas and New Year to all; may 2015 bring cheer and peace to our lives.



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