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Founder's Message

Founder
MR M.R. JAISHANKAR
CMD
"I am delighted and proud that the Indian Music Experience (IME) - conceived, supported & developed by Brigade - is complete and open to public. Though it took nearly 10 years, the end result is excellent and very satisfying. It has received and is continuing to receive appreciation from many critics, music experts & general public who visit the museum. See pages 28 to 31 for more information. I think it is one of Brigade Group’s profound contributions to the city of Bangalore and to enhance India’s cultural heritage. Due to the very nature of the project, IME received quick financial support from the Central & Karnataka Governments, many banks, corporates and philanthropists. I am grateful to each one of them. What is required is more & more people to earmark their time to visit the museum in this busy world.

Results of Indian Parliamentary elections, is bound to have far reaching impact on the future of the country for the next 5 years and probably many more years. Managing 900 million voters is a daunting task, which the Indian Election Commission has mastered like nobody else in this world. What is required is stability and a strong purposeful leadership to take this country of 1.2 billion people forward. Our country was the major economy of the world 4 centuries back but lost its position due to colonial rule and missing industrial revolution. While it is poised to become the 3rd largest economy of the world in the next decade, per capita income must cross US$ 5000 for poverty to be eliminated.

During the last 3 years, Real Estate Sector has been facing the brunt of the Government’s policies - DeMo, RERA & GST. Though some aspects of the policies are positive, it did unsettle the Sector for couple of years. While business was appearing to return to normalcy, the GST Council has made major changes in GST rates, methodology & treatment for residential real estate. One fails to understand the logic of these changes which goes against the very essence & principle of GST. While, in its wisdom, the intent may have been to reduce the impact of GST for housing, the changes effective from April are counterproductive except for premium housing (square foot rate of Rs 10,000 & more. See page 56 for more information. Unwittingly, it is a wrong step towards reaching ‘Housing for all’. It will be a challenge to make customers understand the real negative impact of recent changes in GST for residential sector. Hope the GST Council realises this anomaly and takes corrective steps soon. So also, the anomaly on GST rate of 28% on Cement, which is a major ingredient for civil construction industry. 28% rate is meant only for ‘luxury’ & ‘sin’ goods. Big question - Is using Cement in construction a ‘sin’? Good to get an opinion pool.

The last few months saw a flurry of new initiatives at Brigade. Starting with signing an MoU with the Government of Tamil Nadu to set up World Trade Center (WTC) Chennai and an MoU with Government of Kerala to set up WTC at Thiruvananthapuram. Also, the launch of Art Café at Brigade Gateway and most importantly our foray into Co-working business segment with the launch of BuzzWorks!

The last two quarters also witnessed the completion of 10 projects - Brigade Lakefront (2nd Phase), Brigade Tech Gardens (1st Phase), Plumeria @ Brigade Meadows, Brigade Panorama, Arcade, Cedar & Deodar @ Brigade Orchards, Brigade Atmosphere (1st Phase), Brigade Symphony (2nd Phase), Mysore and our 1st hotel in Kerala, Four Points by Sheraton, Kochi InfoPark.

Our new project Brigade Cornerstone Utopia, a 6 million Sq.ft. mixed-use development in 47 acre will be very unique and is bound to become a major landmark in Whitefield zone. Response to the pre-launch was very encouraging. Few other major launches in the next few months will be Brigade El Dorado, in Aerospace Park near Bangalore Airport, Premium Residences @ WTC Chennai and 2nd Phase of Brigade Xanadu, Chennai.

With sincere hope for a good monsoon, a good and stable Government at the centre for a better India, I convey my best wishes to all our associates, customers & staff, and seek their continued support."


—Jaishankar CMD, Brigade.

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ARCHIVE INDEX
"A few thoughts…" is a column that our CMD Mr M.R. Jaishankar writes regularly for our house journal Brigade Insight. A few of his columns are reproduced here."
December 2014

I must say, our Prime Minister Sri Narendra Modi has managed to put India in the centre stage of global politics. Through his deft handling and statesmanship, he has enhanced both his own image and that of the country. His address to the NRI community at Madison Square Gardens in New York, and also in Australia, is nothing short of a rock star performance. The BJP’s performance in the Maharashtra assembly elections is another remarkable feat. It is no wonder that Time magazine has rated him amongst the world’s top personalities in 2014. We all need to wish him well. The hopes of a billion plus people for a better life and better country rests on Narendra Modi and his team..

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ON the economic front, while the mood of business and industry is positive, this positive effect is unfortunately not felt at the ground level. Our GDP growth rate, for instance, is yet to improve. It is believed that the many structural changes that are being effected will, in time, give results. Since it is only seven months since the new government took over, one should give the situation the benefit of doubt. But if the economy does not start showing signs of growth by the time the central budget is presented in February 2015, citizens are bound to express disappointment. The BJP government is lucky that our country is the beneficiary of a 40% drop in the international price of oil. It remains to be seen how the huge savings in our import bill will be utilised for the development of the country. It is to be hoped that it will not go towards importing unproductive gold!

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EVEN when the economic activity in a huge country like India is not strong, cement manufacturers have managed to cartelise and increase the price of cement by over 50% during the last few months. This is bound to adversely affect construction cost and will lead to increased real estate prices over a period of time. They will make hay while the sun shines (in other words, before the government's Competition Commission can act or react).

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THE timely completion of the 256-apartment Aspen block, in the Brigade Orchards integrated smart township in Devanahalli, by our in-house precast construction team, is a creditable achievement. Brigade Group may be the only developer in the country, so far, to have an in-house precast plant. We are pleased to say that construction work at various Brigade Group projects is progressing well (though there have been a few hiccups in some cases). The coming year should see the completion of quite a few of our residential, office, retail and hotel projects.

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SOME more breaking news from Brigade Group: We will be making our maiden entry into Gujarat State with residential and commercial projects in the well-conceived and planned GIFT City—probably the first Smart City to come up in the country, as per the vision of our Prime Minister. As part of our customer-friendly initiatives, we have launched a customer portal and an online booking Platform, complete with payment gateway.

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IT is highly creditable that Brigade Hospitality's HIGH Ultra Lounge, on the rooftop of WTC Bangalore, has won the Times Food Award as the Best Lounge Bar in Bangalore in its very first year of operations.

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IN a moving ceremony, family members of the legendary musician, Bharat Ratna Pandit Bismillah Khan, donated his priceless shehnai to the Centre for Indian Music Experience, which is supported by Brigade Group, among others.

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OUR CSR activity to rejuvenate Sitarampalya Lake in Whitefield is showing excellent results. But it is a major challenge to stop the inflow of sewage. Cooperation from the civic authorities and neighbourhood buildings is sadly lacking.

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THE time to exchange greetings, enjoy holidays and celebrate family togetherness is just around the corner. I end with warm wishes for a joyous Christmas and New Year to all; may 2015 bring cheer and peace to our lives.



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